Product Development and Manufacturing

Conceptualizing, designing, creating, and developing, manufacturing and growing products from start to finish is a time-consuming, arduous endeavor. To increase your chance of success, we will review in depth the following nine steps to take your idea from conception to launch.

Webinar Nov 14 2025, Friday 01:00 PM EDT 60 Minutes Basic Level Code: GRC0000193

  • Product Ideation
  • Business Planning
  • Product Development Process
  • Sourcing
  • Building Supply Chain

Product Entrepreneurs, Entry Level Positions Into Supply Chain, Project Managers, Designers, Product Engineers, Merchandisers

Did you have a great product idea and a customer for it, but didn’t know how or where to start your journey? At the risk of sounding unencouraging, bringing a product to market from concept to reality is a distinctly challenging venture in many cases. One of the biggest reasons for this is that there are so many opportunities for failure. For instance, perhaps the concept is wrong, to begin with, or the design is inefficient, or the wrong materials are selected, or perhaps the manufacturing process was not optimized. Once the product is manufactured, then it must be accurately priced, marketed well, and sent to the right distributors. Anyone of these steps presents an opportunity for inefficiency or even failure. There are, however, many ways to mitigate mistakes in the consumer product development and manufacturing process.

Building ad growing a supply chain is another area on its own and needs to be assessed and planned for at the time of product development. Questions, like staying local or going overseas, need to be addressed and all risks, expenses, and support need to be taken into account. In some cases with proper preparation and educational background, self-starting can be enough, in some cases, external help or consulting is needed. To enter the market with a great product and solid supply chain to support it is a key to success and we will explore it to prepare you for a kick-off success.

ALEKSANDRA STASEVICH
ALEKSANDRA STASEVICH

Aleksandra is a Product and Operations Executive who specializes in product creation, sourcing, and manufacturing and leverages her purpose-driven and opportunity-oriented strategic leadership style to drive productivity, quality results, and professional advancement of individuals. She believes in excellent brand experiences for Aleksandra was born in Vladivostok, Russia, but her upbringing has been global. Traveling from a young age and living in China and the USA helped her to develop a global limitless vision for ideas and the understanding of oneness between all living parts. Fashion, sports, travel, languages, and psychology were always the things Aleksandra loved the most and that formed her as a person and as a professional. Graduating from Russian Far Eastern Federal University with a Master's degree in Asian Studies and getting additional education at UCSD in Global Commerce she has chosen China and deepening her understanding of how to work with this country as her career. For the last 8 years, Aleksandra lived and worked in China and the USA, close to manufacturing, established running and evolving operations and teams in China and USA offices, built and improved supply chains for a number of American brands and suppliers, managed development and supply chain for 100+ product SKU’s, supported the development and emerging of 3 start-up brands. Aleksandra believes in sharing and continuous learning and will be happy if her experience or world view can benefit others or inspire something new. She also believes that the world is ours to protect and it is our responsibility to make it a better, healthier, and happier place by staring with our internal worlds.

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